Ethical Behaviour in Business - Premise for Obtaining Performance under Crisis Conditions

In the current context of globalization of the economic, social and even spiritual life, the people’s need for morality is increasingly becoming stronger. The accelerated economic progress and the global expansion of technologies led to the reaffirmation of the ethical considerations. Undoubtedly, the current financial crisis, doubled by the moral one, represents an obstacle in the development of companies that are forced to treat ethics as an issue that can no longer and should not be ignored anymore.