European unification in 1992 challenges US industries : winners, losers and new directions
Nejdet Delener ; Herbert Katzenstein
| Year of publication: |
1992
|
|---|---|
| Authors: | Delener, Nejdet |
| Other Persons: | Katzenstein, Herbert (contributor) |
| Published in: |
Journal of euromarketing. - Palmyra, PA : IMDA Press, ISSN 1049-6483, ZDB-ID 1109182-4. - Vol. 1.1992, 3, p. 5-27
|
| Subject: | Internationales Marketing | International marketing | Internationaler Wettbewerb | International competition | USA | United States | EU-Binnenmarkt | Single European market | EU-Staaten | EU countries |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001136938