Evaluating new-product proposals
E. Patrick MacGuire. Conference Board in Canada
| Alternative title: | Evaluating new-product proposals |
|---|---|
| Year of publication: |
1973
|
| Authors: | MacGuire, E. Patrick |
| Institutions: | Conference Board in Canada (contributor) |
| Publisher: |
New York : Conference Board |
| Subject: | Produktgestaltung | Verbrauchsgütertest |
| Extent: | 108 S 4° |
|---|---|
| Series: | Conference Board report ; 604 |
| Type of publication: | Book / Working Paper |
| Notes: | Anm.: Liegt vor als Xerokopie Bibliogr. S. 101-104 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000043703