Evaluating the Benefits of Distraction on Product Evaluations: The Mind-Set Effect
| Year of publication: |
2009
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|---|---|
| Authors: | Lerouge, Davy |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Chicago, Ill : Univ. of Chicago Press, ISSN 0093-5301, ZDB-ID 1886861. - Vol. 36.2009, 3, p. 367-379
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