Evaluating the Profitability of Product Bundling in the Context of Negotiations
| Year of publication: |
2004
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|---|---|
| Authors: | Gal-Or, Esther |
| Published in: |
The journal of business : B. - Chicago, Ill : Univ. of Chicago Press, ISSN 0021-9398, ZDB-ID 2416177. - Vol. 77.2004, 4, p. 639-674
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