Evaluation of perceived socio-cultural context in museum visitor experience : combining the theory of planned behaviour and the norm activation model
Year of publication: |
2020
|
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Authors: | Khoa Tien Tran ; Nguyen Van Phuong ; Nguyen, Tung V. ; Pham, Thao P. T. |
Published in: |
International journal of economic policy in emerging economies : IJEPEE. - Genève : Inderscience Enterprises, ISSN 1752-0460, ZDB-ID 2441972-2. - Vol. 13.2020, 4, p. 403-412
|
Subject: | museum visitor experience | MVE | perceived socio-cultural context | PSC | theory of planned behaviour | Museum | Verbrauchereinstellung | Consumer attitudes | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour |
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