Examination of restaurant quality, relationship benefits, and customer reciprocity from the perspective of relationship marketing investments
Kisang Ryu, Jin-Soo Lee
| Year of publication: |
January 2017
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| Authors: | Ryu, Kisang ; Lee, Jin-soo |
| Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 41.2017, 1, p. 66-92
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| Subject: | restaurant quality | relationship benefit | customer reciprocity | relationship marketing investment | Beziehungsmarketing | Relationship marketing | Gastronomie | Restaurant industry | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1096348013515919 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011632993