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Encouraging extra-role behavior in a channel context : the role of economic-, social-, and justice-based sharedness mechanisms
Ling-yee, Li, (2010)
Marketing metrics' usage : its predictors and implications for customer relationship management
Ling-yee, Li, (2011)
Marketing resources and performance of exhibitor firms in trade shows: a contingent resource perspective
Ling-yee, Li, (2007)