Examining Role of Perceived Customer Value in Online Shopping
| Year of publication: |
2015
|
|---|---|
| Authors: | Tapar, Archit Vinod ; Dhaigude, Amol ; Tiwari, Santosh Kumar ; Jawed, Mohammad Shameem |
| Published in: |
Indian journal of economics & business : IJEB. - New Delhi : Serials Publ., ISSN 0972-5784, ZDB-ID 2136804-1. - Vol. 14.2015, 2, p. 235-244
|
| Subject: | perceived risk | perceived customer value | purchase intention | online shopping | Online-Handel | Online retailing | Kundenwert | Customer value | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing |
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