Examining the boundary conditions of customer citizenship behaviour: a focus on consumption ritual
| Year of publication: |
2011
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|---|---|
| Authors: | Gilde, Christian ; Pace, Stefano ; Pervan, Simon J. ; Strong, Carolyn |
| Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 12797947. - Vol. 19.2011, 7 (1.12.), p. 619-632
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