Examining the effects of weather on online shopping cart abandonment : evidence from an online retailing platform
Year of publication: |
2024
|
---|---|
Authors: | Li, Chenxi ; Chen, Jing ; Peng, Siyu ; Huang, Jinsong ; Sha, Xiqing |
Subject: | Brand reputation | Online retailing | Online shopping cart abandonment | Perceived risk | Weather | Online-Handel | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Einzelhandel | Retail trade | Wetter | Vertriebsweg | Distribution channel | Markenimage | Brand image |
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