Excellence through downstream innovation in times of pandemic : insights from the auto sector
Year of publication: |
2021
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Authors: | Ojha, Ravindra ; Mathew, Jones ; Venkatesh, Umashankar |
Published in: |
International journal of global business and competitiveness : a journal of Global Institute of Flexible Systems Management. - [Singapore] : Springer Singapore, ISSN 0976-1888, ZDB-ID 3007235-9. - Vol. 16.2021, supplement issue 1, p. 16-28
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Subject: | CRM | DEMATEL approach | Downstream innovation | Enablers | Metrics | Operations excellence | Service excellence | Innovation | Beziehungsmarketing | Relationship marketing | Qualitätsmanagement | Quality management | Dienstleistungsqualität | Service quality | Innovationsmanagement | Innovation management | Kfz-Industrie | Automotive industry |
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