Executive interview : an interview with David G. Brooks, general manager of the Beijing Olympics for Coca-Cola China
Year of publication: |
2008
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Authors: | Brooks, David G. ; Choi, J. Andrew |
Published in: |
International journal of sport finance : IJSF : official journal of the ESEA, European Sport Economics Association. - Morgantown, WV : FiT Publishing, ISSN 1558-6235, ZDB-ID 2217184-8. - Vol. 3.2008, 1, p. 3-7
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Subject: | Softdrink-Industrie | Soft drink industry | Sponsoring | Sponsorship | Großveranstaltung | Big event | Sport | Sports | China |
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