Exotic visions in marketing theory and practice
Alf H. Walle
| Year of publication: |
2002
|
|---|---|
| Authors: | Walle, Alf H. |
| Publisher: |
Westport, Conn. [u.a.] : Quorum |
| Subject: | Marktforschung | Soziologische Theorie |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XI, 244 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-56720-394-9 |
| Classification: | Marketing ; Theorie der Soziologie |
| Source: |
Persistent link: https://www.econbiz.de/10004706273