Expert systems for scanner data environments : the marketing workbench laboratory experience
by John M. McCann and John P. Gallagher
| Year of publication: |
1990
|
|---|---|
| Authors: | MacCann, John Monroe ; Gallagher, John P. |
| Publisher: |
Boston [u.a.] : Kluwer Acad. Publ. |
| Subject: | Marketing | Scanning | Expertensystem |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 224 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-7923-9076-8 |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004105393