Explaining B2C e-commerce acceptance: An integrative model based on the framework by Gatignon and Robertson
| Year of publication: |
2008
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|---|---|
| Authors: | Herrero Crespo, Ángel ; Rodríguez Del Bosque Rodríguez, Ignacio A. |
| Published in: |
Interacting with computers : the interdisciplinary journal of human-computer interaction. - Amsterdam [u.a.] : Elsevier, ISSN 0953-5438, ZDB-ID 10125607. - Vol. 20.2008, 2, p. 212-224
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