Explaining the market acceptance of artificial sweeteners in a developing country : evidence from female young adults in Zimbabwe
Takawira Munyaradzi Ndofirepi, Nomagugu Mamsa, and Patient Rambe
| Year of publication: |
2020
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|---|---|
| Authors: | Ndofirepi, Takawira Munyaradzi ; Mamsa, Nomagugu ; Rambe, Patient |
| Published in: |
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion. - London : Routledge, Taylor & Francis Group, ISSN 1540-4102, ZDB-ID 2112964-2. - Vol. 26.2020, 3, p. 225-245
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| Subject: | artificial sweeteners | developing countries | Food marketing | health consciousness | societal marketing | Entwicklungsländer | Developing countries | Simbabwe | Zimbabwe | Gesundheit | Health | Marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10454446.2020.1755404 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012244721