Explaning older consumers' low use of the internet
Jul Thanasrivanitchai, George P. Moschis and Randall Shannon
| Year of publication: |
2017
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|---|---|
| Authors: | Jul Thanasrivanitchai ; Moschis, George P. ; Shannon, Randall |
| Published in: |
International journal of internet marketing and advertising : IJIMA. - Olney, Bucks. : Inderscience Enterprises, ISSN 1477-5212, ZDB-ID 2151676-5. - Vol. 11.2017, 4, p. 355-375
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| Subject: | older consumers | consumer behaviour | internet adoption | control theory | Konsumentenverhalten | Consumer behaviour | Internet | Ältere Menschen | Elderly people | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011859085