Exploring customer citizenship behavior through customer-organization identification
Lishan Xie, Wenxuan Zhang, Xinhua Guan, Tzung-Cheng Huan
| Year of publication: |
2024
|
|---|---|
| Authors: | Xie, Lishan ; Zhang, Wenxuan ; Guan, Xinhua ; Huan, Tzung-cheng |
| Published in: |
Service science. - Hanover, Md. : INFORMS, ISSN 2164-3970, ZDB-ID 2658448-7. - Vol. 16.2024, 1, p. 55-68
|
| Subject: | customer citizenship behavior | customer-employee identification | customer-employee trust | customer-organization identification | Beziehungsmarketing | Relationship marketing | Arbeitsverhalten | Work behaviour | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Persönlichkeitspsychologie | Personality psychology |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/serv.2021.0051 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014564183