Exploring customer engagement tensions when pursuing responsible business practices
Andrew S. Gallan, Diogo Hildebrand, Yuliya Komarova, Dan Rubin and Ronen Shay
| Year of publication: |
2024
|
|---|---|
| Authors: | Gallan, Andrew S. ; Hildebrand, Diogo ; Loureiro, Yuliya Komarova ; Rubin, Daniel ; Shay, Ronen |
| Published in: |
Journal of service management. - Bingley : Emerald, ISSN 1757-5826, ZDB-ID 2495133-X. - Vol. 35.2024, 4, p. 464-489
|
| Subject: | CSR | Customer engagement | DEI | ESG | Responsible business practices | Tension analysis | Corporate Social Responsibility | Corporate social responsibility | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JOSM-12-2023-0509 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015078048