Exploring effects of message framing on supportive behaviors toward environmental corporate social responsibility
Young Kim and Myoung-Gi Chon
| Year of publication: |
2022
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|---|---|
| Authors: | Kim, Young ; Chon, Myoung-Gi |
| Published in: |
Corporate communications : an international journal. - Bradford : Emerald, ISSN 1758-6046, ZDB-ID 2029376-8. - Vol. 27.2022, 4, p. 760-780
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| Subject: | Environmental CSR communication | Gain-loss framing | Narrative message | Supportive CSR behaviors | Corporate Social Responsibility | Corporate social responsibility | Öffentlichkeitsarbeit | Public relations | Umweltmanagement | Environmental management | Konsumentenverhalten | Consumer behaviour | Prospect Theory | Prospect theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/CCIJ-01-2022-0003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013384945