Exploring the influence of gamification-enabled customer experience on continuance intention towards digital platforms for e-government : an empirical investigation
Year of publication: |
2024
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Authors: | Liu, RunZe ; Benitez, Jose ; Zhang, Lin ; Shao, Zhen ; Mi, Jianing |
Published in: |
Information & management : the international journal of information systems applications. - Amsterdam [u.a.] : Elsevier Science, ISSN 1872-7530, ZDB-ID 2013193-8. - Vol. 61.2024, 5, Art.-No. 103986, p. 1-16
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Subject: | Behavioral intention | Customer experience | Digital government | Gamification | Motivation | Konsumentenverhalten | Consumer behaviour | E-Government | E-government | Beziehungsmarketing | Relationship marketing | Digitale Plattform | Digital platform | Digitalisierung | Digitization | Verbrauchereinstellung | Consumer attitudes | Online-Handel | Online retailing | Kundenzufriedenheit | Customer satisfaction |
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