Exploring open innovation engagement process of hotel brand community members : motivation, empowerment and consequences
Year of publication: |
2023
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Authors: | Shin, Hakseung |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 35.2023, 12, p. 4451-4467
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Subject: | Empowerment | Engagement behavior | Knowledge creation | Motivation | Online hotel brand community | Open innovation | Social Web | Social web | Hotellerie | Hotel industry | Markenführung | Brand management | Innovationsmanagement | Innovation management | Open Innovation | Kundenintegration | Customer integration | Leistungsmotivation | Work motivation | Konsumentenverhalten | Consumer behaviour | Wissenstransfer | Knowledge transfer | Wissensmanagement | Knowledge management |
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