Exploring the psychological benefits of green apparel and its influence on attitude, intention and behavior among Generation Z : a serial multiple mediation study applying the stimulus-organism-response model
Year of publication: |
2024
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Authors: | Rūtelionė, Aušra ; Bhutto, Muhammad Yaseen |
Published in: |
Journal of fashion marketing and management. - Bradford : Emerald, ISSN 1758-7433, ZDB-ID 2109286-2. - Vol. 28.2024, 5, p. 1074-1092
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Subject: | Baltic states | Generation Z | Green apparel | Green psychological benefits | Lithuania | Purchase behavior | Purchase intention | Konsumentenverhalten | Consumer behaviour | Litauen | Baltische Staaten | Baltic countries | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product | Bekleidung | Clothing |
Description of contents: | Description [doi.org] |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Retraction notice enthalten in: volume 29, issue 1 (2025), Seite 180 |
Other identifiers: | 10.1108/JFMM-06-2023-0161 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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