Exploring the antecedents of preferential customer treatment by suppliers : a mixed methods approach
Lisa Hüttinger, Holger Schiele and Dennis Schröer
| Year of publication: |
2014
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|---|---|
| Authors: | Hüttinger, Lisa ; Schiele, Holger ; Schröer, Dennis |
| Published in: |
Supply chain management : an international journal. - Bingley : Emerald Group Publishing Limited, ISSN 1359-8546, ZDB-ID 1386978-4. - Vol. 19.2014, 5/6, p. 697-721
|
| Subject: | Buyer-supplier relationships | Preferential customer treatment by suppliers | Strategic supply management | Lieferantenmanagement | Supplier relationship management | Lieferkette | Supply chain | Beziehungsmarketing | Relationship marketing | Lieferantenbewertung | Supplier evaluation | Strategisches Management | Strategic management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010436682