Exploring the effect of cognitive factors and e-social interactions on the green purchase intention : evidence from a transitional economy
Year of publication: |
2023
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Authors: | Phan, Vu-Dung-Van ; Huang, Yung-Fu ; Do, Manh-Hoang |
Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1758-7212, ZDB-ID 2253957-8. - Vol. 24.2023, 6, p. 767-785
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Subject: | Green purchase intention | Cognitive factors | E-social interactions | Environmental knowledge | Impulsive buying | E-WOM | Social media information | Konsumentenverhalten | Consumer behaviour | Kognition | Cognition | Social Web | Social web | Öko-Produkt | Sustainable product | Umweltbewusstsein | Environmental consciousness | Soziale Beziehungen | Social relations | Kaufentscheidung | Purchase decision |
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