Exploring the impact of mobile app quality on consumers' online intention to transact
Year of publication: |
2024
|
---|---|
Authors: | Xie, Lishan ; Zhu, Tengteng ; Liu, Shuying ; Huan, Tzung-cheng |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 48.2024, 5, Art.-No. e13085, p. 1-17
|
Subject: | flow experience | brand trust | app quality | business-to-consumer | intention to transact | Konsumentenverhalten | Consumer behaviour | Mobile Anwendung | Mobile application | Online-Handel | Online retailing | Vertrauen | Confidence | Produktqualität | Product quality | Markenführung | Brand management | Markenimage | Brand image | Mobile Business | Mobile business |
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