Exploring the influence of short video platforms on tourist attitudes and travel intention : a social-technical perspective
Liangwei Qiu, Xiangping Li, Suh-hee Choi
| Year of publication: |
2024
|
|---|---|
| Authors: | Qiu, Liangwei ; Li, Xiangping ; Choi, Suh-hee |
| Published in: |
Journal of destination marketing & management : JDMM. - Amsterdam [u.a.] : Elsevier, ISSN 2212-5752, ZDB-ID 2694406-6. - Vol. 31.2024, Art.-No. 100826, p. 1-11
|
| Subject: | Quality of SVP | Short video platforms (SVPs) | Social learning theory | Social media influencers (SMIs) | Source credibility | Technology acceptance model (TAM) | Travel intention | Social Web | Social web | Urlaubsverhalten | Holiday behaviour | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Digitale Plattform | Digital platform | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jdmm.2023.100826 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015076706