Exploring the influence of store attributes on customer experience and customer engagement
Suhaily Mohd-Ramly and Nor Asiah Omr
| Year of publication: |
2017
|
|---|---|
| Authors: | Suhaily Mohd Ramly ; Nor Asiah Omar |
| Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 45.2017, 11, p. 1138-1158
|
| Subject: | Customer experience | Service-dominant logic | Customer engagement | Loyalty programme | Store attributes | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Service-Dominant Logic | Dienstleistungsqualität | Service quality | Kundenintegration | Customer integration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-04-2016-0049 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011815069