Export market orientation, interfirm communication, interfirm cooperation and export performance
Year of publication: |
2014
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Authors: | Racela, Olimpia C. ; Thoumrungroje, Amonrat |
Published in: |
International journal of management and marketing research : IJMMR. - Hilo, Hawaii : IBFR, ISSN 1933-3153, ZDB-ID 2536557-5. - Vol. 7.2014, 1, p. 1-14
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Subject: | Export Market Orientation | Exporters | Communication Frequency | Communication Quality | Interfirm Cooperation | Emerging Market | Internationales Marketing | International marketing | Marketingmanagement | Marketing management | Export | Unternehmenskooperation | Inter-firm cooperation | Kommunikation | Communication | Internationaler Markt | International market |
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