Extending Porter's generic strategies : from three to eight
Year of publication: |
2014
|
---|---|
Authors: | Mun, Hwi chang ; Hur, Young-Kyun ; Yin, Wenyan ; Helm, Clive |
Published in: |
European journal of international management : EJIM. - Genève [u.a.] : Inderscience Enterprises, ISSN 1751-6757, ZDB-ID 2416808-7. - Vol. 8.2014, 2, p. 205-225
|
Subject: | Porter's generic strategies | extended model | automobile industry | stuck in the middle | evolutionary path | Kfz-Industrie | Automotive industry | Strategisches Management | Strategic management | Wettbewerbsstrategie | Competitive strategy | Theorie | Theory |
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