Extracting summary piles from sorting task data
Simon J. Blanchard, Daniel Aloise, and Wayne S. DeSarbo
| Year of publication: |
June 2017
|
|---|---|
| Authors: | Blanchard, Simon J. ; Aloise, Daniel ; DeSarbo, Wayne |
| Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 54.2017, 3, p. 398-414
|
| Subject: | sorting task | categorization | positioning | optimization |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1509/jmr.15.0388 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011697438