Extranets: impacts on business practices and relationships

Extranets are extended intranets connecting organizations, which may include personnel, customers, suppliers and strategic partners. An extranet is one way in which a firm can improve their offering and remain competitive. This paper explores extranet linkages and examines how extranets impact business practices and business relationships. Also explores traditional relationship constructs function in an extranet context.

MoreLess

Year of publication:	2000
Authors:	Vlosky, Richard P. ; Fontenot, Renée ; Blalock, Lydia
Published in:	Journal of Business & Industrial Marketing. - MCB UP Ltd, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 15.2000, 6, p. 438-457
Publisher:	MCB UP Ltd
Subject:	Channel relationships \| Internet \| Business‐to‐business marketing \| Organizational processes

More details

Type of publication:	Article
Type of publication (narrower categories):	research-article
Language:	English
Other identifiers:	10.1108/08858620010349510 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10014842626