F INFORMATION COMMERCE & TECHNOLOGY - Using online conversations to study word-of-mouth communication - Fa:130
| Year of publication: |
2005
|
|---|---|
| Authors: | Godes, David ; Mayzlin, Dina |
| Published in: |
Operations research, Management science : OR MS ; the international literature digest. - Davenport, Iowa : Executive Sciences Institute, ISSN 0030-3658, ZDB-ID 207381x. - Vol. 45.2005, 2, p. 215-216
|