Facing Ambiguous Threats - When an event's potential for causing a company harm is unclear, managers tend to ignore or discount the risk. Such an approach can be catastrophic.
Year of publication: |
2006
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Authors: | Roberto, Michael A. ; Bohmer, Richard M.J. ; Edmondson, Amy C. |
Published in: |
Harvard business review : HBR. - Boston, Mass : Harvard Business School Publ. Corp, ISSN 0017-8012, ZDB-ID 23826. - 2006, p. 106-113
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