Factors affecting resistance and intention to use smart TV
Year of publication: |
2014
|
---|---|
Authors: | Im, Hyunsuk ; Jung, Jaemin ; Kim, Youngju ; Shin, Dong-Hee |
Published in: |
Journal of media business studies. - Abingdon : Taylor & Francis, ISSN 1652-2354, ZDB-ID 2207915-4. - Vol. 11.2014, 3, p. 23-42
|
Subject: | smart TV | resistance | technology acceptance model | intention to use | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes |
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