Factors affecting the adoption of mobile-based electronic payment apps in China : an application of the extended technology acceptance model
Year of publication: |
2024
|
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Authors: | Hosain, Md Sajjad ; Afsar Kamal, Mohammad |
Published in: |
Journal of contemporary marketing science. - Bingley : Emerald, ISSN 2516-7499, ZDB-ID 2952865-3. - Vol. 7.2024, 2, p. 113-139
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Subject: | China | Extended technology acceptance model | Factors to adopt | Mobile-based electronic payment apps | Technology | Users' perceptions | Innovationsakzeptanz | Innovation adoption | Elektronisches Zahlungsmittel | Electronic payment | Konsumentenverhalten | Consumer behaviour | Mobile Anwendung | Mobile application | Innovationsdiffusion | Innovation diffusion |
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