FACTORS AFFECTING THE PROBABILITY OF CONSUMING FISH AND SHELLFISH IN THE AWAY FROM HOME AND AT HOME MARKETS

Models are developed to measure the effect of socioeconomic factors on the probability of consuming fish and shellfish in both the away from home and at home markets. Factors that significantly affect the likelihood of eating fish and shellfish at home include urbanization, region, race, ethnicity, age, diet status and income. On the other hand, region, employment, diet status, household size, age and income significantly affect the likelihood of eating fish and shellfish away from home.