Factors predicting consumers' continuance intention to use mobile wallets : evidence from Kerala, India
Year of publication: |
2021
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---|---|
Authors: | Xavier, P. Smitha ; Zakkariya K.A |
Published in: |
Colombo business journal : international journal of theory & practice. - Colombo, Sri Lanka : Faculty of Management & Finance, University of Colombo, ISSN 2579-2210, ZDB-ID 3071154-X. - Vol. 12.2021, 1, p. 114-144
|
Subject: | Continuance Intention | Valence Model | Utilitarian Value | Hedonic Value | Mobile Wallets | Konsumentenverhalten | Consumer behaviour | Indien | India | Innovationsakzeptanz | Innovation adoption | Mobilkommunikation | Mobile communications |
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