Farming and the Internet: Reasons for Non-Use

Rural broadband infrastructure and service has received a significant amount of funding through the American Recovery and Reinvestment Act of 2009. These funds should increase broadband availability, but will broadband be used in rural areas and in particular by farmers? This paper uses Agricultural Resource Management Survey data to investigate why the majority of U.S. farmers choose not to use the Internet in their farm business. Although frequently cited by policymakers, concerns about inadequate Internet service or security actually account for a small percentage of responses. This research identifies targeted educational programs that focus on alleviating perceived barriers to Internet use.