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Fast Fashion Retailing : RFID Deployment for Enhancing Custom Value Proposition
Madhani, Pankaj M., (2015)
Enhancing customer lifetime value in fast fashion retailing with RFID initiatives
RFID Deployment : Fast Fashion Retailing
Madhani, Pankaj M., (2014)
Sales and marketing integration : applying the theoretical lens of the resource-based view
Madhani, Pankaj M., (2012)
Marketing and supply chain management integration : strategic implications for enhancing customer value proposition
Madhani, Pankaj M., (2011)
Business value added through RFID deployment in retail : a synthesis, conceptual framework and research propositions