FDI in Multi Brand Retail in India is not that Bad

Retail is a sale to the final consumer for final consumption. Hence retailing can be called as all those activities involved in selling goods or services directly to final consumers for their personal non business use via shops, markets, door- to-door selling, mail order or over the internet, where the buyer intends to consume the product through personal, family or household dues. It is the final link that connects the individual consumer with the manufacturing and distribution chain