Are financial influencers helping us with financial decision-making? : an application of structural equation modeling and artificial neural networking approach
Laxman Pokhrel, Bhattarai ,Pratik , Shree and Krishna Pokhrel
| Year of publication: |
2025
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|---|---|
| Authors: | Pokhrel, Laxman ; Bhattarai, Pratik ; Pokhrel, Shree Krishna |
| Published in: |
Journal of promotion management : innovations in planning and applied research. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7594, ZDB-ID 2112907-1. - Vol. 31.2025, 3, p. 485-514
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| Subject: | attitude toward stock investment | confusion | credibility | content quality | FINfluencers | Neuronale Netze | Neural networks | Theorie | Theory | Strukturgleichungsmodell | Structural equation model |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10496491.2025.2466591 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015339346