Flickr and Democratic Indexing: dialogic approaches to indexing

Purpose – The purpose of this paper is two‐fold: to examine three models of subject indexing (i.e. expert‐led indexing, author‐generated indexing, and user‐orientated indexing); and to compare and contrast two user‐orientated indexing approaches (i.e. the theoretically‐based Democratic Indexing project, and Flickr, a working system for describing photographs). Design/methodology/approach – The approach to examining Flickr and Democratic Indexing is evaluative. The limitations of Flickr are described and examples are provided. The Democratic Indexing approach, which the authors believe offers a method of marshalling a “free” user‐indexed archive to provide useful retrieval functions, is described. Findings – The examination of both Flickr and the Democratic Indexing approach suggests that, despite Shirky's claim of philosophical paradigm shifting for social tagging, there is a residing doubt amongst information professionals that self‐organising systems can work without there being some element of control and some form of “representative authority”. Originality/value – This paper contributes to the literature of user‐based indexing and social tagging.