Focal and contextual components of price history as determinants of expected price
| Year of publication: |
2011
|
|---|---|
| Authors: | Chandrashekaran, Rajesh |
| Published in: |
The journal of product & brand management. - Bradford : Emerald, ISSN 1061-0421, ZDB-ID 12164173. - Vol. 20.2011, 5 (23.8.), p. 408-420
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