Fooled in the relationship : How Amazon Prime members' sense of self‐control counter‐intuitively reinforces impulsive buying behavior
Year of publication: |
2021
|
---|---|
Authors: | Ramadan, Zahy ; Farah, Maya F. ; Bou Saada, Rana |
Published in: |
Journal of Consumer Behaviour. - Wiley, ISSN 1479-1838, ZDB-ID 2094545-0. - Vol. 20.2021, 6 (30.05.), p. 1497-1507
|
Publisher: |
Wiley |
Saved in:
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