Foreign implementation strategies : the case of Swiss manufacturing MNCs
Year of publication: |
2021
|
---|---|
Authors: | Hamida, Lamia Ben ; Ischer, Patrick ; Hasler, Stefanie |
Published in: |
International journal of export marketing : IJExportM. - Olney, Bucks : Inderscience Publishers, ISSN 2059-0903, ZDB-ID 2858136-2. - Vol. 4.2021, 3, p. 260-281
|
Subject: | agents | export strategies | knowledge absorption | knowledge transfer | MNCs | multinational companies | Multinationales Unternehmen | Transnational corporation | Wissenstransfer | Knowledge transfer | Schweiz | Switzerland | Wissensmanagement | Knowledge management | Auslandsinvestition | Foreign investment | Strategisches Management | Strategic management | Industrie | Manufacturing industries | Schwellenländer | Emerging economies |
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