Foreign market entry mode choice : internal and external perspectives
Ho Yin Wong
| Year of publication: |
2013
|
|---|---|
| Authors: | Wong, Ho Yin |
| Published in: |
Cultural and technological influences on global business. - Hershey, Pa. : Business Science Reference, ISBN 1-4666-3966-0. - 2013, p. 46-62
|
| Subject: | Internationaler Markteintritt | International market entry | Australien | Australia | Welt | World |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009756857