Forensic Marketing: The Use of the Historical Method in a Capstone Marketing Course
| Year of publication: |
2005
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|---|---|
| Authors: | Bussière, Dave |
| Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 10459716. - Vol. 27.2005, 1, p. 61-67
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