Forget the blood and gore : an alternative message strategy to help adolescents avoid cigarette smoking
Julian DeMeyrick
| Year of publication: |
2000
|
|---|---|
| Authors: | De Meyrick, Julian |
| Institutions: | Macquarie University / Department of Business (contributor) |
| Publisher: |
Sydney, NSW: Macquarie Univ., Dep. of Business |
| Subject: | Rauchen | Smoking | Jugendliche | Youth | Werbebeschränkung | Advertising regulation | Theorie | Theory |
| Extent: | 21 S |
|---|---|
| Series: | Macquarie business research papers. - Sydney : [Verlag nicht ermittelbar], ZDB-ID 2472376-9. - Vol. 2000,12 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| ISBN: | 1-86408-660-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001549010